Aveda Be Curly Shampoo, 8.5-Ounce Bottle

• Possesses a blend of high Performance Plant Based Haircare
• All Aveda Products Are Researched And Developed Under A Rigorous Set Of Environmental Sustainability Values
• Aveda Products Are Widely Known For Their Use Of Pure Plant And Flower Essences

Gently cleanse your waves or curls and define them with a wheat protein and organic aloe blend that expands when hair is wet and retracts when hair is dry taming frizz and increasing shine. Aveda's own pure-fume aroma with certified organic lemon, bergamot, orange and other pure flower and plant essences. Directions: Massage into wet hair and scalp. Rinse. Follow with be curly conditioner or intensive detangling masque.